Tap, and the Shop Comes to You — One Home for Every Role
The front door that says what Kadaikodi does, and one account that moves between customer, vendor, staff, backer and operator.
These images are illustrations of the concept, not screenshots of the actual product.
Overview
This concept covers the two moments a person first meets Kadaikodi: the public page that explains what it does, and the first screen they see once signed in. Kadaikodi is commerce for every shop — on the street, on wheels or online — and the landing page says so in one line: tap, and the shop comes to you. Underneath, three cards name the three things people come for: calling a salon cart, a snack stall or a cloth cart to the door, running the whole store by voice, and backing a business they already know.
In neighbourhood commerce almost nobody is only one thing. The same person buys tiffin from a cart every morning, runs a small shop of their own, helps out on a delivery run and sometimes puts money behind a stall down the street. Tools built for a single persona push those lives into separate logins and separate apps, so context is lost at every switch. The design envisions one account that carries every role a person plays.
Once signed in, the person lands on a role home that greets them by name and offers the roles as large, plainly labelled cards rather than a hidden menu: shop as a customer, run a cart or shop as a vendor, take tasks as staff, back local businesses, and — for operators only, behind a lock — programme administration. Each path leads into its own part of the product: discovery and doorstep requests, the store and its daybook, tasks and shifts, funding requests and holdings. Roles the account is not entitled to stay visible but locked, so the boundary is clear from day one.
What this concept shows
- A public hero headline — tap, and the shop comes to you — with a one-line statement: commerce for every shop, on the street, on wheels or online
- Two clear entry points in the hero: get started free, or see how it works, plus sign-in in the header
- Three capability cards for doorstep visits, running the whole store, and backing a business you know
- A signed-in role home that greets the person by name under a short 'one account, every role' line
- Role cards for shopping, running a cart or shop, staff work, backing local businesses and programme administration
- A highlighted card with an accent outline marking the role currently in context
- An administration card marked for operators only with a lock badge, visible but not enterable
How it works
- A visitor arrives on the public page and reads the one-line promise: tap, and the shop comes to you.
- They scan the three cards to see whether they want the shop at their door, a way to run their own store, or a way to back a business they know.
- They get started free or sign in with an existing account.
- Signed in, they land on the role home and see every role their account can reach, each with a one-line description.
- They choose a role and the app opens that part of the product with their identity carried over.
- On a later visit they return to the same home and switch roles without a second sign-in.
Who it's for
- Households and individuals who want the shop to come to them
- Mobile vendors and small shop owners
- Staff, riders and helpers picking up tasks
- Neighbourhood backers of local businesses
- Programme operators supporting many vendors
Illustrations
2 illustrations of this concept. Select one to view it full size.
Public Landing Hero and Three Cards
This illustration shows the public landing page on a wide desktop layout inside a browser frame. A slim header carries the orange K mark and the Kadaikodi wordmark on the left, three navigation links for features, use cases and pricing in the centre, and a sign-in link beside a filled get-started-free button on the right. Centred below, a two-line headline reads 'Tap, and the shop comes to you', with the last three words in orange, over a single line: commerce for every shop, on the street, on wheels or online. Two buttons follow — get started free, filled, and see how it works, outlined. A row of three outlined cards sits underneath, each with a line icon, a heading and one short line: doorstep visits, run the whole store, and back a business you know.
Multi-Role Home With Role Switcher
This illustration shows the signed-in home on a tall mobile screen. The wordmark sits at the top, followed by a large greeting that addresses the person by name — sample data in the illustration — and a subtitle reading that one account covers every role. Below it, five full-width cards each pair a rounded icon tile with a bold role label and a one-line description: shopping as a customer to discover carts and order, running a cart as a merchant, taking delivery and task work, investing to back local merchants, and platform operations for administrators. The merchant card is drawn in a selected state with an accent border, tinted background and a colored chevron, while the customer, work and invest cards use neutral chevrons. The administration card carries a lock icon and a small label restricting it to operators. A closing line notes that access control and multi-tenancy come from the underlying platform.
Topics
- tap and the shop comes to you
- doorstep mobile storefront app
- salon cart at home
- street vendor app
- multi-role account
- one sign-in for every role
- back a local business
- small business commerce app
- run your shop by voice
- hyperlocal commerce app
Related concepts

Onboarding, Verification and Go-Live
A guided path that takes a cart from sign-up through document review and service setup to an open storefront.
3 illustrations
Discover Nearby Carts and Shops
Search, filter and browse open carts near you, then open one and build an order from its menu.
4 illustrations
Merchant Dashboard and Order Lifecycle
See the day's revenue, orders and rating, open the storefront, and move each order from new to dispatched.
2 illustrations
Platform Operations and Analytics
An operator's view of the whole marketplace: GMV, merchants, orders, customers, take rate and category mix across two linked screens.
2 illustrations